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7 Traits That Supercharge Social Media Engagement & Help Others Feel A Part Of Something

June 15, 2023 1:00 PM - 2:00 PM (EDT)

Description

Social media is a critical gateway to radio for increased awareness and listening. But it’s how you’re using it that could be stunting opportunity.  Lori will share seven traits that not only strengthen top-of-mind and loyalty but transcend from social media to on-air.  She will help you make social media more purposeful – giving everyone the relatability and belonging they crave.

Lori Lewis has an extensive background in broadcasting, starting out on-air and evolving into an award-winning Program Director.  In 2008, Lori left day-to-day programming and began leading the way to help brands understand how to leverage social media for greater awareness & growth. 

Lori framed the role of VP/Social Media with companies like Midwest Communications, Jacobs Media, Cumulus Media, Westwood One, and
more until going out on her own in 2019.  Lori now leads Lori Lewis Media, a social media management & content coaching firm.

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Contact Information

Michigan Association of Broadcasters
Name: Sara Siegmann
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