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"It's Not Just Selling More Digital... It's Understanding How to Sell Against it." Webinar

July 16, 2020 3:00 PM - 4:00 PM (EDT)

Description

We certainly live in a digital world. Most media companies are striving to maximize total revenue and recognize one way to do so is by selling more digital. Here’s the problem, many salespeople across the country know more about selling their website than selling against the social media that clients “think” works. It’s time the sellers in our industry understood the message our clients need to hear. We definitely need to sell more of it, but selling against properly could make more of an impact on your bottom line.

Presented by: Derron Steenbergen, Swagger Institute 

Time

3:00pm-4:00pm Eastern Time

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Contact Information

Michigan Association of Broadcasters
Name: Jayne Hodak
Phone: 517-484-7444
Email: jayne@michmab.com
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