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"Re-Building Trust" Webinar

February 20, 2020 1:00 PM - 2:00 PM (EST)

Description

Presented by: Kevin Benz, i-Media Strategies

How do you make good decisions when covering the toughest stories in a 24/7 news cycle while they are breaking right in front of you? In this 24/7 news world, speed is important, but the cost of errors is a loss of trust from your audience. Journalists make mistakes when speed and being first is the only goal. This session introduces you to how human beings make tough decisions and teaches you how to more effectively make tough calls. Using real examples, we do a deep dive into the pitfalls of knee-jerk reactions and the benefits of thoughtful, ethical news coverage. We’ll look at notorious examples of dumb stories proving that speed is the enemy of common sense and we’ll identify four key questions we can ask in order to avoid joining the journalism "wall of shame.”

Time

1:00pm-2:00pm Eastern Time

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Contact Information

Michigan Association of Broadcasters
Name: Jacquelen Timm
Phone: 517-484-7444
Email: timm@michmab.com

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"Re-Building Trust" Webinar

February 20, 2020 1:00 PM - 2:00 PM (EST)

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"Re-Building Trust" Webinar

February 20, 2020 1:00 PM - 2:00 PM (EST)

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